A Gym-Branded App
That Adds High-Margin Membership Tier

A Gym-Branded App That Adds
High-Margin Membership Tier

Fully built for you. Guaranteed to pay for itself.

— Scroll To Veiw —

> Overview <

We create a custom, gym-branded app that becomes part of your membership.

All members receive the core version of the app, giving them the tools they need to train, track progress, and stay consistent.


You can then offer a premium membership tier for members who want more direction.

That tier unlocks advanced in-app features that provide guidance and ongoing adjustments

— delivered through the app, you just collect the payment.


this fills the gap between a basic membership and full one-on-one personal training.

For the GYM

  • A scalable, high-margin membership tier

  • A gym-branded app that becomes part of the membership experience

  • A direct marketing channel to members, personalized to their needs

  • Better support for beginners and self-directed members

For the members

  • Clear workouts so they know exactly what to do when they walk into the gym

  • Simple progress tracking to stay consistent over time

  • Optional in-app guidance for those who want more direction

  • A step between training alone and committing to full personal training

> Overview <

We create a custom, gym-branded app that becomes part of your membership.

All members receive the core version of the app, giving them the tools they need to train, track progress, and stay consistent.


You can then offer a premium membership tier for members who want more direction.

That tier unlocks advanced in-app features that provide guidance and ongoing adjustments

— delivered through the app, you just collect the payment.


this fills the gap between a basic membership and full one-on-one personal training.

For the GYM

  • A scalable, high-margin membership tier

  • A gym-branded app that becomes part of the membership experience

  • A direct marketing channel to members, personalized to their needs

  • Better support for beginners and self-directed members

For the members

  • Clear workouts so they know exactly what to do when they walk into the gym

  • Simple progress tracking to stay consistent over time

  • Optional in-app guidance for those who want more direction

  • A step between training alone and committing to full personal training

> Overview <

We create a custom, gym-branded app that becomes part of your membership.

All members receive the core version of the app, giving them the tools they need to train, track progress, and stay consistent.


You can then offer a premium membership tier for members who want more direction.

That tier unlocks advanced in-app features that provide guidance and ongoing adjustments

— delivered through the app, you just collect the payment.


this fills the gap between a basic membership and full one-on-one personal training.

For the GYM

  • A scalable, high-margin membership tier

  • A gym-branded app that becomes part of the membership experience

  • A direct marketing channel to members, personalized to their needs

  • Better support for beginners and self-directed members

For the members

  • Clear workouts so they know exactly what to do when they walk into the gym

  • Simple progress tracking to stay consistent over time

  • Optional in-app guidance for those who want more direction

  • A step between training alone and committing to full personal training

This
is
not…

This is not a backend system for managing members.

We don’t replace your billing, access control, or membership software.
We connect to the system you already use to verify members and assign tiers — and we handle the setup so it’s not a pain to implement.

This is not a personal training platform.

Trainers can Build workouts and message members if they want to, but that’s a small part of what the app does.
The core value is delivering scalable structure and guidance through the app, without ongoing one-on-one coaching.

This
is
not…

This is not a backend system for managing members.

We don’t replace your billing, access control, or membership software.
We connect to the system you already use to verify members and assign tiers — and we handle the setup so it’s not a pain to implement.

This is not a personal training platform.

Trainers can Build workouts and message members if they want to, but that’s a small part of what the app does.
The core value is delivering scalable structure and guidance through the app, without ongoing one-on-one coaching.

CORE App

[All Members get access]

Hypertrophy

Days: 5

Beginner

Strength

Days: 5

Beginner

Athleticism

Days: 5

Beginner

Movement

Days: 5

Beginner

Hypertrophy

Days: 5

Beginner

Strength

Days: 5

Beginner

Athleticism

Days: 5

Beginner

Movement

Days: 5

Beginner

Hypertrophy

Days: 5

Beginner

Strength

Days: 5

Beginner

Athleticism

Days: 5

Beginner

Movement

Days: 5

Beginner

Hypertrophy

Days: 5

Beginner

Strength

Days: 5

Beginner

Athleticism

Days: 5

Beginner

Movement

Days: 5

Beginner

Workouts For Every Member

Hundreds of programs for different goals, schedules, and experience levels, with tracking, progress charts, and exercise videos built in. — Provides clear direction to members.

Workouts For Every Member

Hundreds of programs for different goals, schedules, and experience levels, with tracking, progress charts, and exercise videos built in. — Provides clear direction to members.

Workouts For Every Member

Hundreds of programs for different goals, schedules, and experience levels, with tracking, progress charts, and exercise videos built in. — Provides clear direction to members.

Simple Food Logging

Members can log food by typing naturally (for example, “chicken tacos and a protein bar”), using food codes, or searching common foods — Lowers friction around nutrition tracking.

Simple Food Logging

Members can log food by typing naturally (for example, “chicken tacos and a protein bar”), using food codes, or searching common foods — Lowers friction around nutrition tracking.

Simple Food Logging

Members can log food by typing naturally (for example, “chicken tacos and a protein bar”), using food codes, or searching common foods — Lowers friction around nutrition tracking.

Challenges & Engagement

1-3 month long Rotating, fair challenges designed so everyone can participate and win. — Drives recurring engagement and friendly competition.

Challenges & Engagement

1-3 month long Rotating, fair challenges designed so everyone can participate and win. — Drives recurring engagement and friendly competition.

Challenges & Engagement

1-3 month long Rotating, fair challenges designed so everyone can participate and win. — Drives recurring engagement and friendly competition.

Progress Tracking

Workout streaks, consistency metrics, strength over time, and calories burned are tracked automatically. — Keeps progress visible and reduces drop-off from uncertainty.

Progress Tracking

Workout streaks, consistency metrics, strength over time, and calories burned are tracked automatically. — Keeps progress visible and reduces drop-off from uncertainty.

Progress Tracking

Workout streaks, consistency metrics, strength over time, and calories burned are tracked automatically. — Keeps progress visible and reduces drop-off from uncertainty.

In-App Classes & Scheduling

Members can book trainers, browse coach bios and testimonials, view class schedules, and sign up directly inside the app. — Improves visibility and utilization of gym services.

In-App Classes & Scheduling

Members can book trainers, browse coach bios and testimonials, view class schedules, and sign up directly inside the app. — Improves visibility and utilization of gym services.

In-App Classes & Scheduling

Members can book trainers, browse coach bios and testimonials, view class schedules, and sign up directly inside the app. — Improves visibility and utilization of gym services.

Adaptive Workout Adjustments

Workouts automatically adjust sets and intensity based on recovery signals and lift spacific performance. — Delivers individualized progression at scale, driving confedence and adherance.

Adaptive Workout Adjustments

Workouts automatically adjust sets and intensity based on recovery signals and lift spacific performance. — Delivers individualized progression at scale, driving confedence and adherance.

Adaptive Workout Adjustments

Workouts automatically adjust sets and intensity based on recovery signals and lift spacific performance. — Delivers individualized progression at scale, driving confedence and adherance.

Adaptive Calories & Meal Planning

Calories targets adjust automatically based on each member’s estimated energy needs, removing guesswork and common plateaus. — Removes guesswork and reduces stalled progress.

Adaptive Calories & Meal Planning

Calories targets adjust automatically based on each member’s estimated energy needs, removing guesswork and common plateaus. — Removes guesswork and reduces stalled progress.

Adaptive Calories & Meal Planning

Calories targets adjust automatically based on each member’s estimated energy needs, removing guesswork and common plateaus. — Removes guesswork and reduces stalled progress.

Personalized Mobility

Members complete simple mobility tests and receive programs tailored to their individual results. — Turns mobility into a structured, measurable part of training.

Personalized Mobility

Members complete simple mobility tests and receive programs tailored to their individual results. — Turns mobility into a structured, measurable part of training.

Personalized Mobility

Members complete simple mobility tests and receive programs tailored to their individual results. — Turns mobility into a structured, measurable part of training.

Virtual Coach

Members can ask technical questions directly inside the app and get clear, contextual answers when they need them. — Provides technical support without increasing coaching load.

Virtual Coach

Members can ask technical questions directly inside the app and get clear, contextual answers when they need them. — Provides technical support without increasing coaching load.

Virtual Coach

Members can ask technical questions directly inside the app and get clear, contextual answers when they need them. — Provides technical support without increasing coaching load.

Advanced Workout Builder

A detailed workout builder with full breakdowns of muscle usage, stretch vs contraction, and ratings for strength, explosiveness, stability, and mobility. — Supports advanced programming and informed training decisions.

Advanced Workout Builder

A detailed workout builder with full breakdowns of muscle usage, stretch vs contraction, and ratings for strength, explosiveness, stability, and mobility. — Supports advanced programming and informed training decisions.

Advanced Workout Builder

A detailed workout builder with full breakdowns of muscle usage, stretch vs contraction, and ratings for strength, explosiveness, stability, and mobility. — Supports advanced programming and informed training decisions.

Premium Features

[built into your membership tiers, Members pay for access]

Recovery Warning

—ADjustments—

-4%

Strength

+8%

RPE

-9%

Strength

Bench Press

-1 set

Squat

-3 sets

Deadlift

-2 sets

Recovery Warning

—ADjustments—

-4%

Strength

+8%

RPE

-9%

Strength

Bench Press

-1 set

Squat

-3 sets

Deadlift

-2 sets

Premium Features

[built into your membership tiers, Members pay for access]

Premium Features

[built into your membership tiers, Members pay for access]

Recovery Warning

—ADjustments—

-4%

Strength

+8%

RPE

-9%

Strength

Bench Press

-1 set

Squat

-3 sets

Deadlift

-2 sets

Recovery Warning

—ADjustments—

-4%

Strength

+8%

RPE

-9%

Strength

Bench Press

-1 set

Squat

-3 sets

Deadlift

-2 sets

Extra Feature

having trouble getting
enough protein?

Learn More

  • Fast and easy

  • very inexpensive

  • amino acid profile

having trouble getting
enough protein?

Learn More

  • Fast and easy

  • very inexpensive

  • amino acid profile

Targeted Member Communication

Gym updates, offers, and recommendations are shown only to active members and adjusted based on their training and logging. — Members receive information that actually applies to them without the gym feeling salesy.

Targeted Member Communication

Gym updates, offers, and recommendations are shown only to active members and adjusted based on their training and logging. — Members receive information that actually applies to them without the gym feeling salesy.

Targeted Member Communication

Gym updates, offers, and recommendations are shown only to active members and adjusted based on their training and logging. — Members receive information that actually applies to them without the gym feeling salesy.

Extra Feature

Extra Feature

having trouble getting
enough protein?

Learn More

  • Fast and easy

  • very inexpensive

  • amino acid profile

having trouble getting
enough protein?

Learn More

  • Fast and easy

  • very inexpensive

  • amino acid profile

IMplementation

IMplementation

1 - Intro Call & Fit Check

We start with a conversation to make sure the system is a good fit for your gym, and that it actually makes sense for how you operate. This is where you can ask questions, walk through concerns, and see exactly how the app fits into your existing systems.

1 - Intro Call & Fit Check

We start with a conversation to make sure the system is a good fit for your gym, and that it actually makes sense for how you operate. This is where you can ask questions, walk through concerns, and see exactly how the app fits into your existing systems.

1 - Intro Call

We start with a conversation to make sure the system is a good fit for your gym, and that it actually makes sense for how you operate. This is where you can ask questions, walk through concerns, and see exactly how the app fits into your existing systems.

2 - We build and Deploy the app

We build your custom, gym-branded app and handle the full deployment to the App Store and Google Play. You don’t need to manage vendors, developers, or technical setup. We take care of everything.

2 - We build and Deploy the app

We build your custom, gym-branded app and handle the full deployment to the App Store and Google Play. You don’t need to manage vendors, developers, or technical setup. We take care of everything.

2 - build the app

We build your custom, gym-branded app and handle the full deployment to the App Store and Google Play. You don’t need to manage vendors, developers, or technical setup. We take care of everything.

3 - Launch Week at Your Gym

During launch week, we’re on-site to: * Introduce the app to members * Help members get set up * Support your team in offering the premium tier naturally The rollout is hands-on and straightforward.

3 - Launch Week at Your Gym

During launch week, we’re on-site to: * Introduce the app to members * Help members get set up * Support your team in offering the premium tier naturally The rollout is hands-on and straightforward.

3 - Launch at gym

During launch week, we’re on-site to: * Introduce the app to members * Help members get set up * Support your team in offering the premium tier naturally The rollout is hands-on and straightforward.

4 - Simple Systems, Ongoing Support

Your staff uses a simple framework to enroll new members. We handle updates, improvements, and ongoing support. Once it’s live, the system runs quietly in the background.

4 - Simple Systems, Ongoing Support

Your staff uses a simple framework to enroll new members. We handle updates, improvements, and ongoing support. Once it’s live, the system runs quietly in the background.

4 - Ongoing Support

Your staff uses a simple framework to enroll new members. We handle updates, improvements, and ongoing support. Once it’s live, the system runs quietly in the background.

Example Membership structure

Previous Normal Membership

New app-guided Membership

price anchor Membership

Minimum membership

"This option is best for people who already have gym experience and mostly know what they’re doing, or for anyone who just wants to stay active and use the space."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$60/Month

Popular membership

"This is for people who have goals but want more structure and guidance on how to reach them. It’s a popular option for beginners because it gives you support and guidance."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$90/Month

Premium membership

"This option is for people with specific goals and timelines; or for anyone who wants hands-on coaching and accountability to make sure they get there."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$370/Month

Example Membership structure

Previous Normal Membership

New app-guided Membership

price anchor Membership

Minimum membership

"This option is best for people who already have gym experience and mostly know what they’re doing, or for anyone who just wants to stay active and use the space."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$60/Month

Popular membership

"This is for people who have goals but want more structure and guidance on how to reach them. It’s a popular option for beginners because it gives you support and guidance."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$90/Month

Premium membership

"This option is for people with specific goals and timelines; or for anyone who wants hands-on coaching and accountability to make sure they get there."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$370/Month

Membership Tiers Example

Previous Normal Membership

New app-guided Membership

price anchor Membership

Minimum membership

"This option is best for people who already have gym experience and mostly know what they’re doing, or for anyone who just wants to stay active and use the space."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$60/Month

Popular membership

"This is for people who have goals but want more structure and guidance on how to reach them. It’s a popular option for beginners because it gives you support and guidance."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$90/Month

Premium membership

"This option is for people with specific goals and timelines; or for anyone who wants hands-on coaching and accountability to make sure they get there."

Included:

★ Full Facility & amenity access

★ Premium app guidance

★ stratagy session

★ 10% off supplements

★ weekly traing + coaching

$370/Month

Founder Gym Pricing

One-Time Set up fee

$920

Includes full app build, branding, App Store deployment, and launch preparation.

Platform Cost

$320/month

Covers hosting, updates, support, and ongoing improvements.

Premium App -per Member

$10/Month

Applies only to premium-App members (typically $30/month). You keep most of the revenue. Capped at $1,000/month.

16
break even

50
$680/month

100
$1,680/month

200
$4,680/month

300
$6,680/month

500
$13,680/month

90-Day Performance Guarantee

Free

*honest testimonial (required)

See if it’s a fit for your gym

Founder Gym Pricing

One-Time Set up fee

$920

Includes full app build, branding, App Store deployment, and launch preparation.

Platform Cost

$320/month

Covers hosting, updates, support, and ongoing improvements.

Premium App -per Member

$10/Month

Applies only to premium-App members (typically $30/month). You keep most of the revenue. Capped at $1,000/month.

16
break even

50
$680/month

100
$1,680/month

200
$4,680/month

300
$6,680/month

500
$13,680/month

90-Day Performance Guarantee

Free

*honest testimonial (required)

See if it’s a fit for your gym

Founder Gym Pricing

One-Time Set up fee

$920

Includes full app build, branding, App Store deployment, and launch preparation.

Platform Cost

$320/month

Covers hosting, updates, support, and ongoing improvements.

Premium App -per Member

$10/Month

Applies only to premium-App members (typically $30/month). You keep most of the revenue. Capped at $1,000/month.

16
break even

50
$680/month

100
$1,680/month

200
$4,680/month

300
$6,680/month

500
$13,680/month

90-Day Performance Guarantee

Free

*honest testimonial (required)

See if it’s a fit for your gym